As the trusted leaders of enterprise expose their true selves to be more personal and more engaging with their audience, their wonderful eccentricities also shine through.
The Chief Eccentric Officer is the charismatic head of the company whose audacious behaviors and “crazy” ideas often have the PR team on the edge of their seats.
Outside of the press room, they inspire change and help humanize the title “CEO”.
These kitesurfing, skydiving, spaceship-flying executives show the more adventurous traits of the Chief Engagement Officer.
Bloomberg’s Ben Levisohn curated a list of 15 standout Chief Eccentric Officers, with honorable mentions from the Businessweek article including:
Chief Love Officer: Marc Benioff of Salesforce CRM bringing his trusted Golden Retriever, Koa to work, under the title "Chief Love Officer."
Cute: John Mackey of Whole Foods anonymously posting on a Yahoo! forum about his company, to compliment his own haircut - saying he looked “cute.”
45,000 Bison: Ted Turner of Turner Broadcasting Systems owning the world’s largest private herd of Bison.
Personal Emails: Mark Cuban of the NBA’s Dallas Mavericks offering his personal email address to fans of his basketball team.
Nude: Sir Richard Branson of Virgin Group promoting his autobiography.
Where your monthly cable bill goes: Ted Turner of Turner Broadcasting isn’t spending it all on private jets or lavish mansions.
As CEOs engage with their audience, exposing their thoughts and sometimes eccentricities, they paint a more personal, more relatable and often more likeable image as the face of their company.
Are you a Chief Eccentric Officer? The .CEO Network would like to hear how you inspire change through your eccentricities.
Do you know a Chief Eccentric Officer? We would like to hear your story.
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About Cameron Bale